Barristers and Solicitors
Patent and Trademark Agents

Privacy Commissioner: Harvesting Email Addresses

As you may recall, Canada introduced its controversial anti-spam legislation back in July 2014.

Known affectionately as CASL, this legislation has had broad ramifications for marketing and advertising in Canada. With its restrictions on both the collection and use of electronic information about individuals, it can be especially problematic for organizations to determine whether their Internet activity complies with the law. In particular, the use of lists of email addresses for promotional purposes is fraught with challenges.

A welcome guide to issue of email harvesting has now been published by the Privacy Commissioner of Canada. It can be downloaded here.